Skill 寫法圖鑑

deal-sourcing

Anthropic | 金融與投資 | 原文 | Apache-2.0

在 PE 流程中找目標公司、查 CRM 並草擬創辦人開發信

中文翻譯

---
name: deal-sourcing
description: PE 的 deal sourcing 工作流:找出目標公司、查 CRM 有沒有既有關係,並草擬個人化的創辦人開發信。在尋找新交易、鎖定某產業的公司、或聯繫創辦人時使用。觸發詞包括「find companies」、「source deals」、「draft founder email」、「check if we've seen this company」、「outreach to founder」。
---

# Deal Sourcing

## 工作流程

這個 skill 走 3 步驟的 sourcing 管線:

### 步驟 1:找出公司

依使用者的條件研究並找出潛在目標公司:

- **產業/領域焦點**:問使用者在看哪個領域(例如「醫療的 B2B SaaS」、「美國東南部的工業服務」)
- **交易參數**:營收區間、EBITDA 區間、成長輪廓、地區、持股類型(創辦人持有、PE 支持、企業 carve-out)
- **來源**:用 web search 找符合條件的公司。看產業報告、研討會與會者名單、產業刊物和競爭者地圖
- **輸出**:一份公司短名單,包含:名稱、描述、預估營收/規模、所在地、創辦人/CEO 姓名、網站,以及為什麼符合投資論點

### 步驟 2:CRM 查核

聯繫之前,先查公司或創辦人是否已經在事務所的 CRM 裡:

- 搜尋使用者的 email(Gmail),找與該公司或創辦人的過往往來
- 搜尋 Slack,找內部對該目標的提及或先前討論
- 問使用者:「你或你的團隊之前有跟 [Company] 接觸過嗎?」
- 標出任何既有關係、先前的 pass 或已知背景
- **輸出**:每間公司都註記「New」(沒有過往接觸)、「Existing」(找到過往往來,附上摘要)、或「Previously Passed」(有證據顯示先前 pass 過)

### 步驟 3:草擬創辦人開發信

草擬給創辦人/CEO 的個人化陌生開發信:

- **語氣**:專業但有溫度。不要太正式,創辦人對真誠、簡潔的來信回應比較好
- **結構**:
  1. 簡短自我介紹:你是誰、你的事務所(不知道的話請使用者提供事務所介紹)
  2. 為什麼這間公司吸引你:引用具體的東西(產品、市場地位、成長)
  3. 你在找什麼:是夥伴關係,不只是一筆交易
  4. 輕量邀請:「方便簡短聊一下嗎?」
- **個人化**:引用該公司的具體產品、近期新聞或市場地位。絕對不要用通用範本
- **長度**:最多 4 到 6 句。創辦人很忙
- **模仿口吻**:如果使用者之前寄過開發信,研究那些信來對齊語氣和風格。到 Gmail 搜尋「寄件備份」中含「reaching out」、「introduction」、「partnership」等關鍵字的信件找範例

### Email 草稿準則

- 主旨:簡短且具體。寫公司或產業,不要寫「Investment Opportunity」
- 第一次接觸不附附件
- 放一個清楚但不施壓的 CTA
- 有 Gmail 的話直接在 Gmail 建草稿,否則輸出成文字讓使用者複製

## 互動範例

**使用者**:「幫我找德州、創辦人持有、營收 1,000 萬到 5,000 萬美元的工業服務公司」

**助理**:
1. 用 web search 搜尋德州符合條件的工業服務公司
2. 呈現 5 到 8 間公司的短名單與關鍵資訊
3. 對每間公司查 Gmail/Slack 有沒有過往接觸
4. 為標為「New」的公司草擬個人化開發信
5. 寄出前先把草稿交給使用者審閱

## 重要注意事項

- 草擬 email 之前,一定要先把短名單交給使用者審閱
- 沒有使用者明確同意,絕對不要寄出 email
- 如果使用者的事務所介紹或投資標準不清楚,草擬前先問
- 品質優先於數量,5 個研究紮實的目標勝過 20 個通用的

英文原文

---
name: deal-sourcing
description: PE deal sourcing workflow — discover target companies, check CRM for existing relationships, and draft personalized founder outreach emails. Use when sourcing new deals, prospecting companies in a sector, or reaching out to founders. Triggers on "find companies", "source deals", "draft founder email", "check if we've seen this company", or "outreach to founder".
---

# Deal Sourcing

## Workflow

This skill follows a 3-step sourcing pipeline:

### Step 1: Discover Companies

Research and identify potential target companies based on the user's criteria:

- **Sector/industry focus**: Ask the user what space they're looking in (e.g., "B2B SaaS in healthcare", "industrial services in the Southeast")
- **Deal parameters**: Revenue range, EBITDA range, growth profile, geography, ownership type (founder-owned, PE-backed, corporate carve-out)
- **Sources**: Use web search to find companies matching criteria. Look at industry reports, conference attendee lists, trade publications, and competitor landscapes
- **Output**: A shortlist of companies with: name, description, estimated revenue/size, location, founder/CEO name, website, and why they fit the thesis

### Step 2: CRM Check

Before outreach, check if the company or founder already exists in the firm's CRM:

- Search the user's email (Gmail) for prior correspondence with the company or founder
- Search Slack for any internal mentions or prior discussions about the target
- Ask the user: "Have you or your team had any prior contact with [Company]?"
- Flag any existing relationships, prior passes, or known context
- **Output**: For each company, note: "New" (no prior contact), "Existing" (prior correspondence found — summarize), or "Previously Passed" (if evidence of a prior pass)

### Step 3: Draft Founder Outreach

Draft personalized cold emails to founders/CEOs:

- **Tone**: Professional but warm. Not overly formal — founders respond better to genuine, concise outreach
- **Structure**:
  1. Brief intro — who you are and your firm (ask user for their firm intro if not known)
  2. Why this company caught your attention — reference something specific (product, market position, growth)
  3. What you're looking for — partnership, not just a transaction
  4. Soft ask — "Would you be open to a brief conversation?"
- **Personalization**: Reference the company's specific product, recent news, or market position. Never use generic templates
- **Length**: 4-6 sentences max. Founders are busy
- **Voice matching**: If the user has sent prior outreach emails, study them to match their tone and style. Search Gmail for "sent" emails with keywords like "reaching out", "introduction", "partnership" to find examples

### Email Draft Guidelines

- Subject line: Keep it short and specific. Reference the company or sector, not "Investment Opportunity"
- No attachments on first touch
- Include a clear but low-pressure CTA
- Draft in Gmail if available, otherwise output as text for the user to copy

## Example Interaction

**User**: "Find me founder-owned industrial services companies in Texas doing $10-50M revenue"

**Assistant**:
1. Searches web for industrial services companies in Texas matching the criteria
2. Presents a shortlist of 5-8 companies with key details
3. For each, checks Gmail/Slack for prior contact
4. Drafts personalized outreach emails for the ones marked "New"
5. Presents drafts for user review before sending

## Important Notes

- Always present the shortlist for user review before drafting emails
- Never send emails without explicit user approval
- If the user's firm intro or investment criteria aren't clear, ask before drafting
- Prioritize quality over quantity — 5 well-researched targets beat 20 generic ones